• The Top 25 Standard Software Companies in Germany
• The Top 25 IT Consulting and Systems Integration Companies in Germany
• The Leading IT Service Companies in Germany (in alphabetical order!)
• The Leading Business Innovation / Transformation Partners (BITP) in Germany
• The Top 25 Management Consulting Companies in Germany

Kaufbeuren, May 20, 2009.— The Lünendonk^®Lists, containing the leading companies on the German market for consulting, software and IT services, are released in the henceforth 26th year. Just like every year, the German market research and market consulting company Lünendonk GmbH, Kaufbeuren, also in 2009 publishes the current data and information from the concluded business year 2008 on the following market segments:

• Standard Software Companies
• IT Consulting and Systems Integration
• IT Service Companies
• Business Innovation/Transformation Partners (BITP)
• Management Consulting Companies

The Lünendonk^® Lists regularly are being published in May and are followed by indepth studies that are made available in August. The lists and studies by Lünendonk have proven themselves in Germany and Europe as reliable sources of independent market overviews. All Lünendonk^® Lists are available free of charge and published on the Lünendonk website at www.luenendonk.de

Lünendonk^® List 2009: Top 25 Standard Software Companies in Germany

The global financial and economic crisis in 2008 has hardly influenced the standard software market in Germany yet; it has continued to grow. The revenue for system software (+3.5%), tools, middle ware and data base software (+5.6%) as well as the demand for standard application software (+5.7%) showed in 2008 significant increases again compared to the previous year. Overall, the revenue generated with standard software in Germany in 2008 rose by approximately 5.3 percent to 14.7 billion euros, according to the figures released by the German Association for Information Technology, Telecommunications and New Media, Bitkom.

According to the current survey of the Lünendonk GmbH, Kaufbeuren, the Top 25 Standard Software Companies which in 2008 have generated the highest revenues in Germany and respectively have earned at minimum 60 percent of their revenues in the standard software business, have altogether achieved domestic revenues in Germany of more than 7.8 billion euros. This equates a domestic market portion of 53 percent.

The Top 25 Standard Software Companies are ranked by their domestic revenues in Germany because this structure provides increased comparability of the vendors in respect of their position on the German market. In addition, the list contains the respective global revenues of companies with German headquarters as well. However, this modification in the system of ranking means that just those German IT standard software companies which demonstrate their international presence and competitiveness by means of major shares of international sales, appear further down in the ranking ordered by domestic revenues.

New on the Top 25 Standard Software List is the Addison Software und Service GmbH, Ludwigsburg, a producer of financial ERP solutions. For the first time on the Top 25 List also appears COR AG, Leinfelden-Echterdingen, which manufactures and distributes application software for the financial industry.

No longer represented on the current Top 25 Lünendonk^® List is Cognos GmbH, as it was taken over by IBM in 2008 and integrated in the course of the year, as well as SimCorp GmbH, Bad Homburg, which ranked 26^th in 2008.

Altogether, the 15 standard software companies on the Lünendonk^® List which are headquartered in Germany sold software products for more than 10.5 billion euros to customers abroad. This results in an export portion of total revenue which with 74.1 percent is approximately on the same level as that of previous year’s 2007 (73.4%).

The domestic revenues of the Top 25 increased by averaged 10.1 percent, whereupon, amongst other things because of acquisitions, very different variation rates ranging from plus 114.5 percent to minus 18 percent can be noticed. Six of the Top 25 Standard Software Companies showed falling revenues in their German business while another six companies achieved doubledigit growth rates.

If the average revenue generated by domestic sales by the Top 25 Standard Software Companies with 10.1 percent considerably is above the market growth level (5.3%), this mainly is the result of a few extremely high growth rates. For the median of the revenue shifts of the Top 25 with 4.6 percent is very close to the average revenue growth.

A lot of the large standard software companies currently refrain from providing forecasts about the changes they expect for market volume and their own companies’ revenues. As far as prognoses for the German market have been forwarded, they on average are positioned at circa 3 percent for the current year 2009. However, for the mediumterm period from 2009 to 2014, the prognoses already range at more than 5 percent p.a. again.

Lünendonk GmbH will publish more detailed results in its comprehensive study on the “Leading IT Consulting and IT Services Companies in Germany – with Extra Chapters Concerning Business Innovation/Transformation Partners (BITP), Standard Software and Business Intelligence“, including altogether more than 150 companies, in August 2009 at a price of 1,800 euros (including postage and handling, exclusive of VAT).

Lünendonk^® List 2009: Top 25 IT Consulting and Systems Integration Companies in Germany

Demand on the German market for IT consulting and systems integration continued to grow in 2008 compared to 2007 by 6.9 percent, despite the weak economic development in the last months of 2008 caused by the economic crisis. According to the German Association for Information Technology, Telecommunications and New Media, Bitkom, the market reached a total volume of 16 billion euros (2007: 15 billion euros).

The IT consulting and systems integration companies which Lünendonk GmbH, Kaufbeuren, determined to be the Top 25 in respect of their 2008 revenues in Germany and earned respectively minimum 60 percent of their revenues in IT consulting and systems integration as well. They achieved altogether domestic revenue of 6 billion euros in 2008, which was nearly 38 percent of the relevant German domestic market (16 billion euros) in 2008.

The Top 25 IT Consulting and Systems Integration Companies are not ranked by amount of total revenues but by their domestic revenues in Germany. This structure provides better comparability of the vendors concerning their position on the German market. In addition, the global revenues of companies with German headquarters are listed in the rankings as well. However, this modification in the system of ranking means that German IT consulting and systems integration providers which demonstrate their international presence and competitiveness by means of major shares of international sales appear further down in the ranking ordered by domestic revenues.

For various reasons, the current Lünendonk^® List of the Top 25 IT Consulting and Systems Integration Companies again displays a series of changes. Unlike the Lünendonk List 2008, the IT-Services and Solution GmbH, Chemnitz, and the SerCon Services-Konzepte für Informations-Systeme GmbH, Ehningen, are no longer ranked, as they have been integrated into their parent company IBM Global Business Services, Stuttgart. The sd&m Software Design & Management AG, Munich, since 2008 is embodied in the numbers of its parent company Capgemini Deutschland Holding GmbH, Berlin. The Unisys Deutschland GmbH, Sulzbach, because of modified services focuses appears on the Lünendonk® List of the Leading IT Services Companies.

In place of these, the Adesso AG (Group), Dortmund, the Ciber Novasoft AG, Heidelberg, the Cellent AG, Stuttgart, and the CS Consulting AG, Hannover, have newly moved up onto the list of Top 25 IT Consulting and Systems Integration Companies. Since 2008, the Tecon Technologies AG, Cologne, operates under the name of Seven Principles AG.

In respect of the changes in domestic revenues in 2008 compared to that of 2007, in part enormous differences between the companies can be made out. They range from plus 46.3 to minus 19.4 percent. On an average, the domestic revenues of the Top 25 IT Consulting and Systems Integration Companies increased by 11.0 percent. Only six of the 25 companies in 2008 had to accept lower total revenues than in 2007.

The global financial and economic crisis in 2008 obviously had not yet seriously affected the business of the large German IT consulting and systems integration companies.

However, the strategies and forecasts for the near future bear witness to articulate signs of crisis. For the current year 2009, the Top 25 IT Consulting and Systems Integration Providers expect an average individual revenue growth of just 2.7 percent. For the overall IT consulting market, they quasi even expect stagnation (+0.5%). Yet, in consideration of mediumterm development (2009-2014), the large IT consulting and systems integration companies remain optimistic. Their prognoses for this period on average move around 5 percent p.a. Individual company revenues are forecasted to grow on average by 7.6 percent p.a. between 2009 and 2014.

In 2008, more than 43,000 people were employed by the Top 25 IT Consulting and Systems Integration Companies in Germany. This signifies an increase of about 3,200 compared to 2007. Although revenues increased somewhat more intensely than the number of employees, the averaged revenue per capita with about 156,000 euros by and large remained on the same level as in 2007.

Lünendonk GmbH is about to publish detailed results in a comprehensive study on the “Leading IT Consulting and IT Services Companies in Germany – with Extra Chapters Concerning Business Innovation/Transformation Partners (BITP), Standard Software and Business Intelligence“, including altogether about 150 suppliers, in August 2009 at a price of 1,800 euros (including postage and handling, exclusive of VAT).

Lünendonk^® List 2009: The leading IT Services Providers in Germany

IT services in the narrower sense – this means outsourcing, application management, facilities management as well as equipment services, maintenance and training – represent an important subsegment of the entire software and service market. Not only the trend towards outsourcing of IT tasks to external service providers has contributed to this but also the development of the socalled inhouse outsourcing. In the past few years, the IT services market particularly has seen an increasing number of IT departments of industrial and financial concerns being spun off and entering the market as subsidiaries. Although these providers mainly work for clients within their parent organisation, they are increasingly also offering their services to external clients. Some of them are very large IT and consulting groups, for instance Bayer Business Services, Fiducia IT, Finanz IT and GAD.

In this business, also large hardware producers such as IBM or Hewlett-Packard are chiefly successful. Due to the variety of the services, most of these large IT companies cannot be classified in the usual categories of IT software and services providers. For example, based on their specific revenues, several of those companies such as T-Systems or Siemens IT Solutions and Services are among the largest systems integrators as well. For instance, IBM and HP also belong to the largest standard software vendors in Germany. However, their corresponding revenue shares are lower than 60 percent, as they are outweighed by other sources of revenue in the services field, such as outsourcing or the hardware business.

A further group of IT services suppliers consists of companies which formerly featured major revenues in hardware and software retail and are now increasingly transforming into consulting, implementation and even managed services providers. In the list, these include Cenit, Computacenter, Controlware and Dimension.

There are again some changes compared to the 2007 list. One of the largest service providers for outsourcing and process services, EDS, globally has been taken over by Hewlett-Packard and has ceased to publish separate results. The EDS Germany revenue since the fourth quarter of 2008 is added to the financial results of HP Germany. In January 2008, the Sparkassen Informatik GmbH & Co. KG and the Finanz IT GmbH have merged into the Finanz Informatik GmbH & Co. KG. Unisys Germany GmbH because of modified services focuses has been switched from the Leading IT Consulting and Systems Integration List to the IT Services List. The Service for Business IT Ruhr GmbH has been taken over by Siemens and now operates under the name of Siemens IT-Dienstleistungen und Beratung GmbH, Gelsenkirchen. Also, the BWI Informationstechnik GmbH, providing IT services for the German Bundeswehr, and the HCL GmbH, a subsidiary of the Indian HCL Technologies Ltd. appear on the for the first time.

As several leading providers in this submarket do not publish any separate data for the service categories and some international companies do not offer any respective information for Germany, the list of large IT Services Providers has just limited explanatory power.

The 25 companies that have been included in the list of Lünendonk GmbH on the basis of their revenues in Germany must be regarded as a market sample and are therefore not listed as a ranking by revenue size, but rather are shown intentionally in alphabetical order. Just as with the Lünendonk^® Lists for Standard Software and also for IT Consulting and Systems Integration Companies, IT Services Providers in this list have also been ranked according to their domestic revenues generated in Germany. This structure provides improved comparability of the companies considering their position in the German market. In addition, the list contains the respective global revenues of companies headquartered in Germany.

The 25 companies on the Lünendonk^® Market Sample 2008: “IT Services Companies in Germany” feature an increase in domestic revenues of 4.5 percent on average compared with 2007. However, due to restructuring and acquisitions, considerable differences between the individual companies can be noticed. While 15 companies – of these, six even in double digits – show revenue growth, with eight companies, the revenues fell in comparison with 2007. In two additional companies, revenue stagnated.

Given the heterogeneous services’ and customers’ structure of the 25 IT Services Companies, it is impossible to provide a homogeneous prognosis about the impact of the global financial and economic crisis. As far as the companies have produced statements about their individual revenue forecasts, these result on average in a considerably reduced growth amounting to 1.2 percent. In the mediumterm, i.e. for the period from 2009 to 2014, the companies admittedly expect a direction of growth of on average 4 percent p.a. for their revenues.

Lünendonk GmbH will publish more detailed results in its thorough study about the “Leading IT Consulting and IT Services Companies in Germany – with Extra Chapters Concerning Business Innovation/Transformation Partners (BITP), Standard Software and Business Intelligence“, including altogether about 150 companies, in August 2009 at a price of 1,800 euros (including postage and handling, exclusive of VAT).

Lünendonk^® List 2009: The Leading Business Innovation / Transformation Partners in Germany

In the information and communication technology market, apart from hardware and software, business-to-business services are increasingly gaining importance. In addition to consulting and systems integration, these primarily include IT services in the narrower sense, such as outsourcing, application management, facilities management, equipment services, maintenance and training. It is becoming increasingly difficult to distinguish between IT services, software, and management consulting markets. For example, management consultants also offer IT expertise, while IT consultants also provide consulting services in business organisational and strategic areas. The distinction is made even more difficult by the fact that standard software companies are increasingly penetrating the integration and consulting business. Additionally, large IT consulting and systems integration companies are extending their activities to outsourcing and application services contracts.

Several large providers already reacted to the changes in customer demand on the IT consulting and services markets several years ago by offering new service profiles. They act the role of socalled Business Innovation/Transformation Partners (BITP) and as full service providers offer a customer-specific and product-specific mixture of management and IT consulting, implementation, outsourcing and business process management (BPM) and/or business process outsourcing (BPO). They call themselves BITP because they aim at a longterm partnership, entrepreneurial coresponsibility as well as emphatic support of customers by providing innovation and transformation services (i.e. change and conversion services).

Lünendonk GmbH, Kaufbeuren, which has been publishing rankings and studies on leading providers in the consulting and IT services market for over 25 years now, has now for the fifth time announced a ranking of BITP providers in Germany in addition to its traditional Lünendonk^® Lists.

The ten listed companies generate at least twothirds of their revenues in Germany with the combination of consulting and services. At least 10 percent of their respective revenue was generated in the three service categories of management/IT consulting, systems implementation or integration as well as operating of IT systems (outsourcing) or business processes (BPM/BPO) on behalf of the customer. For the two large IT providers IBM and Hewlett Packard only the service revenues were taken into account, in order to make their figures comparable to those of the remaining providers.

Just as on the other Lünendonk^® Lists regarding the IT market, the revenues of the BITP companies in Germany are prioritised. The new structure provides better comparability of the BITP providers concerning their position on the German market.

The provision of the BITP services requires a certain size, so that only providers were included in the ranking which generate at least one billion euros in revenue worldwide.

This ranking supplements the classic Lünendonk^® Lists, so that a company listed in the BITP list may also be included in one of the other lists for IT consulting and systems integration or IT services.

Lünendonk GmbH will publish more detailed results in its thorough study about the “Leading IT Consulting and IT Services Companies in Germany – with Extra Chapters Concerning Business Innovation/Transformation Partners (BITP), Standard Software and Business Intelligence“, including altogether about 150 companies, in August 2009 at a price of 1,800 euros (including postage and handling, exclusive of VAT).

Lünendonk^® List 2009: The Top 25 Management Consulting Companies in Germany

The German market for management consulting in 2008 just marginally displayed first sign of the global financial and economic crisis and continued to grow on a high level.

According to the Bundesverband Deutscher Unternehmensberater, BDU, the German market volume for classic management and business consulting in strategy, organisation, IT, management, business administration, logistics and marketing amounted to estimated 18.2 billion euros in 2008 (2007: 16.4 billion euros). The growth rate of this market was again in the doubledigit range, at 10.7 percent, compared with 2007 (2007 compared with 2006: 11.8 percent).

If one excludes IT consulting from this aggregation, the German market for classic management and business consulting in strategy, organisation, management, business administration, logistics and marketing amounted to estimated 14.3 billion euros in 2008 (2007: 12.9 billion euros). The growth rate of this market segment was with 10.9 percent again in the doubledigit range as well.

13,600 companies provide their services on this market, estimates BDU. Out of these, Lünendonk GmbH again determined the 25 companies that generated in 2008 the highest revenues in Germany and respectively earned at minimum 60 percent of their revenues in classic management and corporate consulting – without significant shares of IT consulting.

To provide improved comparability in respect of their position on the German market, the Top 25 management consulting companies are ranked in order of the domestic revenues in Germany. In addition, the list contains the respective total revenues of the companies headquartered in Germany.

However, this modification in the system of ranking implicates that German IT management consulting companies which demonstrate their international presence and competitiveness by means of major shares of international sales, appear further down in the ranking ordered by domestic revenues.

In the top group of the German management consultancy scene, in which the subsidiaries of globally active management consulting groups are positioned for years now, barely any variances occurred. The company Agens Consulting GmbH, Ellerau, providing financial services and implementing projects, is the newcomer in the Top 25. The Dornier Consulting GmbH, Friedrichshafen, because of stagnating revenue in 2008 is no longer member of the Top 25.

According to the individual change rates of domestic revenue of the leading Top 25 companies in Germany, in 2008 only one consulting company was negative, two stagnated. On average, all 25 companies generated a revenue growth of 10.4 percent which is up to the volume of the market growth. With this, the year 2008 altogether joins previous years’ positive trend queue for the leading Top 25 companies in Germany. Annual growth would definitely have been higher if the global financial and economic crisis in the last quarter of 2008 had not caused a serious sales collapse and decreased the annual growth rates to partially below 5 percent especially with some large strategy consultants.

But for the current year 2009, the leading Top 25 management consultants forecast on average growth of their individual revenues of barely 2 percent. The total management consulting market the companies even expect to wither in the current year 2009 (minus 2.4%). Nevertheless, the prognoses for the medium term are positive by all means. Both, for the total management consulting market (plus 5.7% p.a.) and especially for their own revenues (plus 8.7% p.a.), the leading management consultants for the period 2009-2014 forecast unambiguous growth tendencies.

In addition to their domestic German revenues, the ten companies among the Top 25 which are headquartered in Germany generated sales with foreign customers of round about 380 million euros. This corresponds to an average export share by these companies of more than 16 percent of total revenues.

Beside the specialised management consulting companies which generate at least 60 percent of their revenues with classic management consulting, large IT consulting and service providers also substantially contribute to this market. Companies such as IBM Global Business Services or Accenture each generate around 10 to 20 percent of their revenues with strategy and organisation consulting.

The number of employees in Germany of the 25 leading consulting companies increased by an average of 8.8 percent to a total of 16,100 to a somewhat lesser degree as the domestic revenues (10.4%).

Among the factors which encumber development and success of their company most, the leading management consulting companies on a scale from “minus 2 = not at all” to “plus 2 = very much” clearly name the “Current economic situation” the most important which on average received the rating plus 1.38. As further restrictions, “Financial shortage with customers” (plus 0.35) and “Low market prices/fees” (plus 0.05) ensue.

A detailed study about the management consulting market in Germany including more than 60 companies will be published by Lünendonk GmbH in August at a price of 1,800 euros (including postage and handling, exclusive of 19% VAT).

Research studies for the 2009 Lünendonk^® Lists

Additionally to the rankings, Lünendonk again will provide indepth research studies in August as well. The package consists of two studies which can also be purchased separately. The studies will be volunteered as a PDF data file. As a further service to the research studies, Lünendonk provides telephone services as well as electronic market analysis reports such as the Lünendonk ‘News Analysis IT Services’ (24 issues per year) and the News Report ‘Consultants in Competition’ (12 issues per year).

The total package, comprising two studies, costs 3,200 euros (PDF file), including postage and handling, but excluding 19 percent VAT. The following prices apply to these individual studies:

• Study “Leading IT Consulting and IT Services Companies in Germany – with extra chapters concerning Business Innovation/Transformation Partners (BITP), Standard Software and Business Intelligence“, including 24 issues of the Lünendonk “News Analysis IT Services”: 1,800 euros (PDF file)
• Study: “The Leading Management Consulting Companies in Germany”, including 12 issues of the Lünendonk News Report “Consultants in Competition”: 1,800 euros (PDF file)

The Lünendonk^® studies as part of the service portfolio of the Lünendonk GmbH belong to the “Strategic Data Research“ (SDR). In conjunction with the services in the portfolio elements “Strategic Roadmap Requirements“ (SRR) und “Strategic Transformation Services“ (STS), Lünendonk is capable of supporting its consulting customers starting with the development of the strategic issues to the retrieval and analysis of the requisite information to the implementation of the results in the functional day-to-day business.

The Lünendonk^® Lists 2009 for download as PDF:

TOP 25 Standard Software Companies in Germany 2008 (.pdf)
TOP 25 IT Consulting and Systems Integration Companies in Germany 2008 (.pdf)
Leading IT Services Providers in Germany 2008 (in alphabetical order) (.pdf)
Leading Business Innovation/Transformation Partners (BITP) in Germany 2008 (.pdf)
TOP 25 Management Consulting Companies in Germany 2008 (.pdf)

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