MARKETS
Digital & IT
Your sparring partner for the IT services market — from cloud and AI to cybersecurity, data-driven and independent.
Digital & IT
Transformation begins with the right partner
Many talk about the IT market. We understand it.
Studies are plentiful. Yet few are built on decades of primary research, a well-established network of vendors and enterprise clients, and a commitment not merely to describe — but to evaluate. Lünendonk is the independent authority in the German and European IT services market — providing the empirical foundation that drives informed decisions: precise market data, reliable benchmarks, and in-depth analyses on the issues shaping the industry. Our data, rankings, and analyses define the standard — for strategy, positioning, and growth.
Knowledge that makes an impact – for everyone who wants to shape markets.
Our services
Knowledge that makes an impact – for everyone who wants to shape markets.
Our focus areas
In the constantly changing B2B service markets, it is crucial to identify relevant trends early on and prepare them for the specific target audience.
This is exactly where Lünendonk comes in: With studies, topic dossiers, white papers, and magazines, we shed light on current trends and future developments, complementing our annual market analyses to provide a holistic picture.
Concepts exist for all studies. Key focus areas are defined together with the study partners.
IT-Modernisierung & Cloud-Transformation
FinOps & Cloud Economics
CSRD Reporting & Twin Transformation
AI Scaling
Cyber Security
Digital Sovereignty
Digitale Transformation im Mittelstand
Digital Outlook: Krankenkassen
Digital Outlook: Energiewirtschaft
Digital Outlook: InsuranceKnowledge that makes an impact – for everyone who wants to shape markets.
Our references
Through our commitment, expertise, and personalized approach, we have earned their trust and consistently achieved exceptional results.
PARTNER
Mario Zillmann
Digital & IT: IT Services, Data & Analytics, Digital Engineering, Digital Experience Service
Contact us now
NEWS & INSIGHTS
At a Glance
Tax Technology 3.0: A Reality Check for the Tax Function
Read more31 July 2026 – Mindelheim Tax Technology is no longer a future topic in Germany — and yet there is a significant gap between self-perception and reality. This is one of the key findings of the Lünendonk Survey 2026 “Tax Technology 3.0”, for which 84 companies — ranging from SMEs to large corporations — were…
New Lünendonk Survey: Facility Service Providers Develop New Markets and Digitalize Operations
Read moreMarket volume grew by 2.7 percent to 68.7 billion euros in 2025 | Digital maturity in operational service is increasing | New service models expand the range of services and strengthen market resilience | New Lünendonk Survey now available
Lünendonk Ranking: Leading In-House IT Service Providers Grow Despite Economic Downturn
Read moreLeading In-House IT Service Providers Increased Revenues by an Average of 9.0 Percent in 2025 | Key Focus Areas: IT Modernization, Cyber Security, Process Automation, and AI Transformation | Lünendonk Ranking Now Available Free of Charge